On September 10th, our team at 97 Brickell had the privilege of producing a full suite of cinematic media assets for The Altair Hotel, part of the Highgate portfolio. Collaborating in tandem with Haihaus, a leading social media agency, we designed and delivered an end-to-end media package that elevated The Altair Hotel’s digital presence.
From initial planning to final delivery, the project was completed with precision, creativity, and attention to detail. Within just 14 days, every asset was delivered—demonstrating our commitment to both quality and efficiency in hospitality and real estate media.
This case study showcases how we brought The Altair Hotel’s story to life through a blend of photography, videography, and immersive digital tools designed to captivate audiences and drive bookings.
A Comprehensive Media Package
To showcase The Altair Hotel in its best light, we executed a multi-layered media production schedule. The deliverables included:
- Over 150 Edited Images – Capturing everything from architectural details and lifestyle moments to interior design and guest experiences. These images provide The Altair Hotel with a versatile library of marketing visuals for web, print, and social media.
- Three Social Media Reels – Vertical, fast-paced videos optimized for Instagram, TikTok, and Facebook, highlighting the lifestyle, amenities, and luxury appeal of the property.
- One Horizontal Commercial – A cinematic hero video tailored for web and presentation use, showcasing The Altair Hotel’s story in a polished, narrative-driven format.
- A 2D Floor Plan – Professional, easy-to-navigate layouts designed to help potential guests and partners understand the property’s spaces with clarity.
- A 3D Virtual Tour – An immersive walkthrough experience allowing online visitors to explore The Altair Hotel as if they were there in person—an essential tool for today’s digital-first audience.
Social Media Reels
Behind the Production
The shoot was carefully structured to maximize efficiency and coverage. Our team coordinated everything from lighting setups and talent placement to drone captures of the surrounding views. By pre-planning each sequence on a detailed shot list, we ensured no angle or detail was missed.
Photography sessions captured lifestyle moments with models that reflected the energy and elegance of the property. Meanwhile, our video team worked simultaneously to capture both cinematic wide shots and intimate lifestyle details, building a library of content suitable for multiple marketing campaigns.
The integration of digital tools like 2D floor plans and 3D tours added a layer of utility that goes beyond visuals—helping sales and marketing teams communicate more effectively with prospective clients, partners, and event planners.
Collaboration with Highgate and Haihaus
As part of the Highgate portfolio, The Altair Hotel holds a strong position in the hospitality landscape. Working in collaboration with Haihaus, a dynamic social media agency specializing in strategy and content amplification, our production aligned seamlessly with broader marketing initiatives. This partnership ensured that the assets we created were not only visually compelling but also optimized for distribution across the right channels—maximizing reach and engagement.
Fast Turnaround, Lasting Value
Hospitality brands like The Altair Hotel operate in a fast-paced marketing environment where timing is critical. By delivering all assets within 14 days of the shoot, our team provided the hotel with immediate marketing collateral, enabling them to launch fresh campaigns without delay.
This swift turnaround—without sacrificing quality—is a signature of 97 Brickell’s process. Every asset is carefully edited, color-graded, and optimized for its platform, ensuring the hotel’s brand is consistently represented at the highest level.
Explore the Gallery
We’ve curated over 150 images that tell the story of The Altair Hotel in detail. From lifestyle to architectural photography, these visuals are designed to showcase the property’s unique atmosphere.
👉 View The Altair Hotel Gallery Here
Why Media Production Matters for Hospitality
In today’s market, travelers and event planners are making decisions online before ever stepping foot on a property. High-end hotels like The Altair understand that investing in premium media production is not just about visuals—it’s about storytelling, brand positioning, and driving conversions.
By combining photography, video, and interactive media—and aligning with social media experts like Haihaus—The Altair Hotel now has a full toolkit of assets that strengthen its digital presence, attract new guests, and support long-term brand growth.
Conclusion
The Altair Hotel Media Production project demonstrates how thoughtful planning and expert execution can transform a property into a visual experience that resonates across platforms. At 97 Brickell, our mission is to provide hospitality and real estate brands with cinematic storytelling that doesn’t just showcase a property—it sells it.
Whether through high-impact images, cinematic reels, or immersive virtual tours, we bring every detail to life. The Altair Hotel, part of the Highgate portfolio, is proof that when media production aligns with strategy, the results are unforgettable.